Social Media Planning and Management

At SM Consulting, we have worked with clients large and small to help build a social media presence.  Whether it is planning, establishing and executing on a new social media strategy, or simply managing content on your existing accounts, we More »

Websites

SM Consulting has developed a large number of websites for clients.  By developing exclusively on the WordPress platform, we are able to offer our clients customized solutions that meet their web communication needs, while charging rates far lower than custom More »

Voice-over and Video Production

Videos are quickly becoming a necessary component of any online presence. Whether you need a fully produced piece to promote your product, a tutorial how-to or an entertaining piece for your social media channel, SM Consulting can help.  Or if, More »

Facebook, The ACLU and Employers

March 22, 2012   1 Comment

Do employers have the right to ask you for your social media log-ins prior to hiring you? According to the ACLU, no they don’t.  I agree with the ACLU. I understand the argument – employers have the right to know about

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New Year, New Look

January 12, 2012   No comments
2012

As I sat down to start my 2012 business year, it occurred to me that February would mark the start of my third year in business for myself.  A pleasant revelation to say the least, realizing that I have been

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Visit Savannah’s Viral Debacle (Updated)

October 11, 2011   No comments

Update 5:18 pm:  Visit Savannah has published new rules for their video contest  which can be found here.  While I am still not in love with a perpetual non-exclusive license just for entering, the rules are more fair to the

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Xoom as a full time machine

June 2, 2011   No comments
Xoom

When the Motorola Xoom was first announced, I knew I wanted one. It took every ounce of restraint within me not to plunk down the $800 on release day and buy one. But at the time of release, there were

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Facebook profile to page conversion

March 31, 2011   2 Comments

via Mashable There is great news today for companies who have their Facebook presence set up as a profile instead of a page.  Facebook is now offering a conversion tool that allows such users to switch the profile to a

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The Social Media time suck

March 6, 2011   No comments

Recently I have had clients and potential clients tell me that they weren’t interested in doing social media marketing because it is a time suck. Now, as a business, having time to devote to your social media profile is an

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Hey! That’s mine!

February 16, 2011   No comments

A couple weeks ago, a quick hit blog piece I wrote included a note about what constitutes content sharing and what is stealing.  At the time I was referring to a few situations I had encountered where some small-time blog

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Kenneth Cole Gets the BP Treatment

February 4, 2011   No comments

The Social Media universe has a strong sense of justice. Just ask BP.  This past summer, in the aftermath of the Gulf oil spill, the @BPGlobalPR Twitter feed popped up. This scathing Twitter feed initially started as a parody of

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A few observations for today

January 20, 2011   4 Comments

- No matter how hard I try to keep New Year’s resolutions, I wind up breaking them before the end of January.  This year’s was for a minimum of 1  weekly blog posts for my site…  broken by the second

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Lesson learned the hard way

January 3, 2011   1 Comment

I knew better. Really. My end of 2010 was reminiscent of the old tale of the cobbler’s son who had no shoes – I was so busy finishing up my business year and closing with new clients for 2011 that

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